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What Ocean City Vacation Rentals Stand Out in a Crowded Rental Market

Ocean City, Maryland continues to be one of the East Coast’s most popular vacation rental destinations. Between the Ocean City Boardwalk buzz, the peaceful bayside sunsets, and miles of sandy beaches, there’s no shortage of reasons travelers choose OCMD year after year. But with more than 9,000 active short-term vacation rentals listed on platforms like Airbnb and Vrbo (per AirDNA’s 2025 data), owners face one major challenge: standing out in a sea of options.

Success in this market depends on more than just square footage — it’s a careful balance of the number of bedrooms, amenities, design, and location. Let’s break down how each of these elements impacts your performance and where real estate investors in Ocean City, MD can find their edge.

By Michael Nolen on October 14, 2025 at 2:50 PM